Packaging Research

New Pharma Therapies – Will Packaging Keep Pace?

By Frank von Holzhausen on Tuesday August 4th, 2015

 
 
 

New pharmaceutical therapies generate enormous attention and hope among the healthcare community and patients.  Many of these therapies are in forms – pills, patches, inhalables – that often shifts drug administration to patients which calls for increased education and training by health care provider’s. Read more >

Does Design Make a Difference?

By Frank von Holzhausen on Tuesday June 9th, 2015

 
 
 

We get asked that question frequently and I am pleased to say that several of our clients have shared sales data that proves that when executed in concert with end-user research, packaging design does make a difference.

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OSRAM SYLVANIA Automotive Packaging

By Group 4 on Monday December 29th, 2014

 
 
 

Currently at retail, on YouTube and running on nationwide TV.

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